AI Personalization fields

Every message gets a real reason to reply

Victoria AI SDR reads each prospect's website, LinkedIn profile, and recent posts at send time. Then it writes a line about them into your message.

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Your message

Your template

Hi {first_name}, saw {why_now}. Worth a quick word?
LinkedIn Profile
Company Website
Filled at send time

Sent message

"Hi Sarah, saw Acme just opened a Denver office. Worth a quick word on booking meetings for the new team?"

2

Sources: their website and LinkedIn

5

Recent LinkedIn posts read per prospect

400

Characters for your fallback text

24 h

Before a held lead is tried again

Define the field

Writes what you ask for

Give the field a name, what it should say, and which sources to read. Victoria writes it for every lead.

New AI field

Field name

{why_now}

What it should say

One line on a change at their company that makes outreach timely.

Instructions for the writer

Name the change and why it matters to a sales leader. No flattery. Under 25 words.

Sources

Company website
LinkedIn profile

Fallback · optional · 26/400

growing the team this year
Sources

Researches each prospect first

It reads one page of their website, their LinkedIn profile, up to 5 recent posts, and every column on the lead. Then it writes.

Read before writing

  • Website · 1 page

    News: Acme opens a Denver office

  • LinkedIn profile

    VP Sales at Acme · 6 years

  • Recent posts · up to 5

    Hiring 4 reps for the new Denver team

  • Lead columns · title, company, your CSV columns

    VP Sales · Acme · 40 reps

Written line

Acme just opened a Denver office.

Placement

Works in the subject line too

A field works in an email subject, an email body, a LinkedIn message, or a connection note. Victoria keeps each one short enough to fit.

One field, any step

Email · step 1

Subject: {first_name}, {why_now}

Hi {first_name}, saw that {why_now}. Worth a quick word on how teams like {company} book meetings without adding headcount?

LinkedIn note · under 300 characters

{first_name}, noticed {why_now}. Would like to connect.

Sent to Sarah at Northwind

Subject: Sarah, your team opened a Denver office

Hi Sarah, saw that your team opened a Denver office last month. Worth a quick word on how teams like Northwind book meetings without adding headcount?

Preview

You see every line first

The preview shows what Victoria wrote for each lead and where each fact came from. A lead with nothing to write from is held.

Preview · {why_now}

4 of 250 leads
  • Sarah K. · Northwind

    Website + LinkedIn + 2 posts

    Generated
  • Dev P. · Acme Robotics

    Website unreadable · used your fallback

    Fallback
  • Maria L. · Bluepeak

    No website, no profile · plain line

    Generic
  • Tom R. · Halyard

    Nothing to write from · retry in 24 h

    Held

A held lead is not sent. Fix the fallback or the sources and it goes out on the next pass.

The rule

It never makes things up

If the sources are thin, Victoria uses your fallback or a plain line from the lead's fields. If there is nothing, it holds the lead and retries in 24 hours.

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When the sources are thin

In this order
  1. 1

    Written from the research

    Their website, LinkedIn profile, recent posts, and every column on the lead.

  2. 2

    Your fallback

    The text you set on the field, up to 400 characters. It can use {company} and the other standard fields.

  3. 3

    A plain line

    Only from name, title, company, industry and size. No guess at priorities or problems.

  4. 4

    Held

    The lead waits and is retried after 24 hours. Nothing is sent with a gap.

The writer is told never to invent a fact or imply a conversation that didn't happen.

FAQ

Questions about AI Personalization fields

What Victoria reads, what it costs, and what happens when the data is thin.

Use AI Personalization fields in Victoria AI SDR, which write facts about each prospect into the message they get. Before each message sends, it reads the prospect's company website, LinkedIn profile, recent posts, and every column on the lead. It writes a short summary of each source, then writes the field into your template. You set up each field once: a name, what it should say, and instructions for the writer.

Victoria AI SDR is built for that: its writer is told never to invent a fact and never to imply a conversation that did not happen, and you can check every line. With thin sources it uses your fallback or a plain line from the lead's fields; with nothing to write from, it holds the lead. The preview shows what it wrote for every lead before launch.

Three sources, read at send time. Every column on the lead, including columns you uploaded by CSV, and one page of the company website, kept for 30 days. The prospect's LinkedIn profile (headline, summary, work history, education) and up to 5 recent posts, read through your own connected LinkedIn account. No news feeds, and no data bought at send time.

The message goes out with a true line, or it waits. Victoria writes from whatever the sources hold, then uses your fallback if you set one, then a plain line from name, title, company, industry, and size. If even that fails, it holds the lead and retries after 24 hours. No message sends with an empty field.

Yes. A field works anywhere a standard field does: email subject lines, email bodies, LinkedIn messages, and connection notes. Subject lines are capped at 120 characters and connection notes at 300, and Victoria keeps each field short enough to fit.

Yes. Every column in your file becomes a variable, {column_name}, and Victoria reads every column as context when it writes the AI fields. A column of your own notes on a prospect is a good source.

About 3 credits per lead, for the research and the writing together. Credits come with every plan and the trial. A held lead costs nothing until it is written. Finding an email in the Lead database is a separate charge, made only when an email is found.

Yes. The preview shows every field for every lead and how it was written: from the research, from your fallback, as a plain line, or held. It also lists the sources missing for each lead, so you can fix the fallback or the data before launch.
Get Started

Personalized from your first campaign

Add one field in the free trial. Victoria writes it for every lead, and you read every line before anything sends.

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Have our team run it